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The Power of a North Star Metric in Startup Growth

The Power of a North Star Metric in Startup Growth

It’s easy to overlook that Facebook didn’t form its growth team until 2007, despite already having tens of millions of users. Alex highlights a common pitfall many startups encounter: “Startups shouldn’t have dedicated growth teams. The entire company should be focused on growth. The CEO should lead the charge. There needs to be someone who...